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Over 50 years ago, Vincent Howe laid the foundation for Gortrush Trading in a Co. Fermanagh village with just an oil van, later becoming a key player in Ireland’s ice cream industry. Spotting an opportunity with Walls Ice Cream in 1966, Howe’s entrepreneurial journey began. By 1968, he introduced the first Mr Whippy van to the North West of Ireland, expanding to four vans within a decade.
Over 50 years ago, Vincent Howe laid the foundation for Gortrush Trading in a Co. Fermanagh village with just an oil van, later becoming a key player in Ireland’s ice cream industry. Spotting an opportunity with Walls Ice Cream in 1966, Howe’s entrepreneurial journey began. By 1968, he introduced the first Mr Whippy van to the North West of Ireland, expanding to four vans within a decade.
At Gortrush, we believe in bringing joy to every scoop, shake, and swirl. With a commitment to quality, innovation, and inspiration, we’re here to sweeten your world and make every dessert moment memorable.
Our mission is simple: to provide quality products at fair pricing and to bring fun, innovation, and inspiration to all of our customer channels. We strive to be top of mind for all customers in or entering the ice cream world, offering a wide range of products under one roof. Specialising in Whipped Ice Cream, Milkshakes, Gelato, and associated Machinery, we aim to supply all your needs and more.
Honesty, partnership, passion, commitment to continuous improvement, and being easy to deal with are at the core of everything we do. We bring the benefits of a big organisation to our customers while maintaining the family values the business was founded on. From our daily deliveries by our own vehicles and staff to our huge range of products, we’re dedicated to putting our customers’ needs at the heart of what we do.
Whether you’re a wholesaler, retailer, ice cream mobiler, or a gelato parlour, we’re here to support you every step of the way. With a focus on good service and good value across a wide range of products, we aim to make your experience with us as easy and enjoyable as possible. Our family-friendly service and competitive pricing ensure that you get the quality and support you deserve.
Fun, innovative, on-trend, and inspiring – these are the qualities that set us apart from the rest. We’re ahead of the curve, reliable, and always ready to provide the inspiration and insights you need to stay relevant and attractive to your consumers.
Fun, innovative, on-trend, and inspiring – these are the qualities that set us apart from the rest. We’re ahead of the curve, reliable, and always ready to provide the inspiration and insights you need to stay relevant and attractive to your consumers.